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Beverleyโ€™s first 24-hour fitness club opens at Flemingate this week promising to combine socialising with getting in shape.

Hundreds of people have signed up to join Anytime Fitness, which opens on Friday, June 2, after an investment of more than ยฃ500,000 in fit-out and top-of-the-range gym equipment.

The franchise fitness club is offering free health assessments and personalised training plans for everyone who signs up. Members will also benefit from money-saving discounts with other businesses based at Flemingate, such as 20% off meals at Gourmet Burger Kitchen and 10% off all orders at Starbucks.

Neel Sodha, Anytime Fitness Flemingate franchise owner, said: โ€œWeโ€™re really looking forward to opening our doors and welcoming members to our new fitness club.

โ€œWeโ€™ve focused on being much more than just a gym, so there will be a real sense of community at the club. Our highly-trained staff will go out of their way to get to know the members and ensure they get the most out of their membership.

โ€œOur equipment and facilities are all of a very high specification and our team will be proactive in supporting our members to keep to the individual fitness plans we will devise for each customer.

โ€œOur mission is to maintain our membersโ€™ motivation to achieve their fitness goals.โ€

The state-of-the-art equipment includes cardio machines by leading fitness equipment brand Life Fitness, which members can wirelessly connect to and catch up on Netflix or Facebook at the same time as keeping track of their workout history and collecting fitness data.

Included in over 300 pieces of gym apparatus are strength equipment; boxing facilities; squat rack; 1000kg of weight plates; synergy rack; battle ropes; slam bags; resistance equipment and much more.

Sasha Young, General Manager of Anytime Fitness at Flemingate, said: โ€œWeโ€™re really excited to be opening at Flemingate and helping our members reach their fitness and lifestyle targets.

โ€œAll our staff are qualified personal trainers and weโ€™ll have over 30 instructor-led fitness classes a week. Our machines also feature virtual classes so people can train to workout videos when an instructor isnโ€™t present.

โ€œWe want to become a community-focused gym. Weโ€™ll contact members if they havenโ€™t been in for a while, just in case they need help to get back on track with their fitness goals.

โ€œWeโ€™re a local franchise with local staff and we aim to become a place where members can socialise together and feel at home.โ€

Graham Tait, Flemingate Centre Manager, said: โ€œAnytime Fitness is a great addition to Flemingate and will add footfall to the centre, which will be great for the retail and leisure outlets here.

โ€œItโ€™s also a great idea that the club plans to use our outdoor green space for fitness classes and group activities in spring and summer. It will bring something very different to the Flemingate mix.โ€

The 24-hour Anytime Fitness club occupies a first-floor unit with ground-floor entrance next to artisan sandwich shop Deli No.1, at the heart of the Flemingate centre.

Trained staff are on site from 6am to 10pm during the week, and from 8am to 8pm at the weekend.

For more information visit www.anytimefitnessclub.com/beverley, call 01482 247100 or follow www.facebook.com/AnytimeFitnessBeverley.

General Manager Sasha Young works out with Anytime Fitness franchise owner Neel Sodha.

From left, Fitness Instructor John Williams, General Manager Sasha Young and Anytime Fitness franchise owner Neel Sodha in the gym, which has undergone a ยฃ500,000 investment in fit-out and equipment.

Fitness Instructor John Williams watches General Manager Sasha Young try out some of the state-of-the-art equipment at the new Anytime Fitness club.

General Manager Sasha Young and Anytime Fitness franchise owner Neel Sodha are promising members โ€œmuch more than just a gymโ€.

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